Abacus Entertainment in association with David Lyerly (former VO Agent, current VO Shaman) will be conducting
an exslusive workshop in self-direction for in Denver, Colorado on Saturday, June 20th from 11AM-2:30PM
David will be exploring self-direction in commercials and promos for the voice over professional. It’s no secret that a
vast majority of the business conducted in the modern market is done with very little face to face time. Talent is not
only responsible for maintaining the integrity of their performance but for reading the minds of their respective clients.
Producers are not trained to direct in such a specialized, creative field and they often don’t know how to ask for what
they are looking for. This puts an enormous burden on the talent to not only be responsible for delivering a quality read,
but also essentially having to direct themselves. This self-direction can interfere with one of the most important aspects
of any creative endeavor, the flow state.
After a brief introduction to the idea, David will be taking each talent through this state while under the watchful eye of
their contemporaries. In addition, students will have an opportunity to provide feedback and be able to direct one
“A further evolution of our ideas can happen as we clarify just exactly what it is we want from another. In directing, our
tastes begin to manifest. We give life to our ideas and see the limitations of our definitions. This struggle helps develop
new pathways to find these places when working alone in the booth. Learning to direct others can unlock new ideas and
cement our opinions.”
Join David for an enlightening day as you will begin to embody what it means to be connected and conversational.
DAVID LYERLY is New York’s premier voice over coach for network promos. Most of the promo artists you hear on
television today have been coached by David in one capacity or another. During his two years as Senior Agent in
Atlas Talent’s Promotions Department, David grew the agency’s reach to include cable networks like VH1, A&E, and
SyFy. Coaching and consulting have been his primary focus for the last five years and David has been lucky enough to
coach some of the top names in the industry. He’s seen folks rise from having VO as a part-time gig, to becoming a full